Build TRUST through BEHAVIOR

"Build a strong reputation. You can't build a reputation on what you are going to do." Henry Ford


And I will add – “you build your reputation on what you have done in the past — or on others’ perception of your past behavior.”


To build a strong reputation and earn respect from clients, colleagues, customers, and your community, you must first gain their trust.


Trust is Powerful element in Building your Reputation.  How do people learn to Trust you?  They must be able to:

  • Depend on you to provide them with workable solutions

  • Be confident that you will always provide them with honest, constructive feedback, and service


Reputation is about what others believe to be true about your character, personality, skills, competencies, and values.

When you leave a positive impression, you open up many doors of opportunity.




"Seek first to understand and then to be understood." the 5th habit in the 7 Habits of Highly Effective People, by Stephen Covey.


Communication, more specifically LISTENING, builds trust when you HEAR what is really being communicated.


An active listener asks questions to delve deep into the conversation to uncover the REAL problem that needs a solution.  This problem isn’t often what is spoken initially.


Communication is a 2-way flow — Communicate your thought process.  Co-workers and Clients feel more confident in your abilities when they understand how you operate and come to your decisions. 



Build TRUST through ACTIONS

“Under promise and over deliver”


In everything you do, strive to exceed clients’ (colleagues’, vendors’, co-workers’) expectations.


When you succeed in delivering satisfaction to all around you, you establish trust. 


How you handle everyday and difficult situations builds trust.


Resolve complaints quickly and have a plan to make things right.   Learning from your mistakes, acknowledging your error, taking responsibility, and fixing the problem quickly will build trust – not everyone can be right all the time.  You will be judged on how well you handle a difficult situation.




"Five Pillars of Trust":  Dori Soukup CEO of InSPAration Management


1. Deliver on your promises.

2. Go out of your way to help

3. Anticipate and fulfill needs

4. Make it easy for people to do business with you.

5. Be consistent


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